The software-as-a-service industry is one of the hottest industries today. And it’s only going to get bigger and bigger as more and more businesses move to the cloud.
But what exactly is SaaS?
SaaS is a software delivery model in which software is licensed on a subscription basis and is centrally hosted. It is also sometimes referred to as “on-demand software”.
Now, there are all types of SaaS companies out there. But in this article, we’re going to focus on vertical SaaS companies.
Vertical SaaS companies are SaaS companies that focus on a specific industry or market niche. And they’re absolutely killing it right now.
The future of vertical SaaS looks bright! These companies are expected to make more money in 2023 than any other type of SaaS company. If you are thinking about investing in a vertical SaaS company, now is the time!
So without further ado, here are 30 vertical SaaS companies that will make you say ‘wow!’
Table of Contents
What is a Vertical SaaS Company?
There are many different types of software companies, but one of the most promising and innovative in recent years has been the rise of vertical SaaS. Vertical SaaS companies are those that provide software specifically tailored to a certain industry or vertical market. This allows them to offer a much more targeted and specialized solution than a traditional software company.
Vertical SaaS companies have become increasingly popular in recent years as more and more businesses look for software that can meet their specific needs. And with the rise of the cloud, it’s easier than ever for vertical SaaS companies to reach new customers and scale quickly.
So what makes a vertical SaaS company? Here are three things to look for:
- A focus on a specific industry or vertical market
- A cloud-based platform that is easy to use and accessible from anywhere
- A subscription pricing model that is flexible and scalable
There are many characteristics that make a SaaS company successful, but there are some key traits that are especially important for vertical SaaS businesses.
- First and foremost, a vertical SaaS company must have a deep understanding of their target market. They need to know the specific pain points and challenges that their target market faces on a daily basis. This knowledge is what allows them to create a software solution that is tailored to the specific needs of their market.
- Another important trait of successful vertical SaaS companies is a team of expert salespeople. Salespeople who are knowledgeable about the specific needs of their target market are more likely to be able to close deals and drive revenue. Additionally, a strong sales team is also essential for building relationships with key customers and partners.
- Finally, a successful vertical SaaS company must have a well-designed pricing model. Interestingly, pricing models are one of the toughest problems to tackle. I would highly recommend knowing your key numbers inside out since it will affect your ability to scale, your margin, your ability to attract new customers, and so much more. Stick to the recommended template and learn more about the key things you should look out for.
Top 30 Vertical SaaS Companies That Will Make You Say ‘WoW!’
The software-as-a-service industry is growing at an unprecedented rate. It is estimated that the industry will be worth $623 billion by 2025. This growth is being driven by the shift to the cloud and the need for businesses to adopt modern technology.
With so much growth in the industry, it is no surprise that there are a number of vertical saas companies that are making waves. These companies are shaking up their respective industries and making a name for themselves.
What is a vertical SaaS company?
A vertical SaaS company is a software-as-a-service provider that specializes in a specific industry or domain. This type of company is focused on providing software solutions to a particular market segment and delivering applications tailored to the specific needs of that market.
Which company is an example of vertical SaaS?
Examples of vertical SaaS companies might include healthcare, education, financial services, retail, and more. These companies typically offer a suite of software products, services and support designed to address the needs of the particular market they serve.
In this article, we will take a look at 30 vertical SaaS companies that are making waves and changing the game.
Here are 30 vertical SaaS companies that might be of interest:
1. Taulia – Accounts Payable automation
Taulia’s automation platform offers a comprehensive suite of services to help streamline your accounts payable process. Its automated solution enables you to reduce manual work, decrease costs, and improve visibility and control of your accounts payable process.
Additionally, our platform helps you to quickly identify and eliminate payment errors, manage disputes, track PO, and more.
2. Procore – Construction management platform
Procore is a cloud-based construction management platform that helps contractors and project owners collaborate, stay organized, and manage their construction projects more efficiently.
It is designed to streamline project communication, automate document collection and review, and capture project data in real time, allowing teams to stay connected and on the same page throughout the life of the project.
Procore features intuitive tools that help construction professionals track and manage tasks, documents, budgets, and schedules, as well as identify potential issues before they become problems. With Procore, construction teams can stay organized, stay on top of their projects, and deliver projects on time and on budget.
3. Zendesk – Customer service software
Zendesk is customer service software that helps businesses provide better customer service by streamlining customer inquiries, creating a customer self-service portal, and providing support agents with better tools to respond to customers quickly and efficiently. Zendesk also includes features like ticketing and automation tools that can help customer service teams save time and resources.
4. ServiceMax – Field service and asset management
ServiceMax is an excellent field service and asset management solution designed to help your business maximize its field service efficiency and profitability. With ServiceMax, you can easily manage your assets, schedule field service appointments, and track and analyze your technicians’ performance.
ServiceMax also provides features such as automated reminders, customer communication, and real-time mobile access. This makes it easier to keep your customers and technicians up-to-date and informed at all times.
5. Xactly – Sales performance and incentive compensation
Xactly offers a comprehensive suite of services designed to help sales teams maximize their performance and incentivize their efforts. Our solutions are tailored to fit your specific business needs and can be tailored to your budget.
With Xactly, you can easily measure, track, and analyze performance, create incentive plans that motivate and engage sales teams, and streamline the entire commission process. We have a knowledgeable team of professionals who are here to answer any questions you may have and to assist you in finding the right sales performance and incentive solution for your business.
6. Outreach – Sales engagement platform
It is an outreach sales engagement platform. It can help you create a personalized outreach program to engage with your target audience and close more deals. Its platform offers a range of features designed to make it easier to reach out to potential customers, track engagement, and measure success.
From automated email campaigns to personalized customer surveys, its platform will help you maximize your sales outreach efforts.
7. ClearGov – Government transparency and communication
ClearGov is an innovative platform designed to promote government transparency and communication. ClearGov makes it easy to understand how your local government works by providing easy-to-understand visuals that show how your tax dollars are being spent.
With ClearGov, you can get easy-to-read financial summaries and compare government performance across different levels of government and cities.
Additionally, ClearGov provides access to public records, so you can stay informed about the decisions made by your local government. ClearGov is an invaluable tool for citizens who want to stay informed and engaged with their local government.
8. AppFolio – Property and legal software
AppFolio is a comprehensive property and legal software solution that simplifies property management and helps legal professionals streamline their workflow.
With its intuitive design and built-in automation, AppFolio helps property managers save time and money and ensures legal teams are able to stay organized and on top of their cases. From online rent payments and tenant screening to document storage and task management, AppFolio offers a range of features to make property and legal management easier than ever.
Plus, its secure cloud-based platform ensures that your data is always safe and accessible. Try AppFolio today and experience the power of smart property and legal software.
9. Anaplan – Connected planning
Anaplan is a great way to bring teams and departments in an organization together to collaborate on strategic planning. It enables them to easily access, analyze, and share data to make more informed decisions faster.
With Connected Planning, you can create a unified planning process that aligns strategies, plans, and actions across the entire organization. The platform provides built-in best practices, real-time visibility, and secure collaboration across departments, regions, and stakeholders.
With this powerful tool, you can quickly identify opportunities and risks, and respond with agility.
10. ClickDimensions – Digital marketing automation
ClickDimensions is a great choice! It offers powerful features like automated email campaigns, website tracking, and social media integration that make it easy to create and manage effective marketing campaigns.
Plus, with its intuitive user interface, you can quickly set up and launch campaigns in no time. With ClickDimensions, you can also easily monitor and analyze your campaigns to optimize performance and make sure you’re getting the most out of your efforts.
11. Kiva Systems – Warehouse automation
Kiva Systems is a warehouse automation company that specializes in creating efficient, automated systems for streamlining supply chain operations. Their technology helps companies reduce costs, increase accuracy, reduce labor hours, and improve customer service.
With Kiva, you can design custom warehouse automation systems that are tailored to your specific needs. Their solutions are designed to be flexible and scalable, so you can keep up with changing business needs. Kiva’s team of experts can help you create a warehouse automation system that will help you maximize efficiency, improve accuracy, and reduce labor costs.
12. Agiloft – Customizable contract and workflow management
Agiloft is a great solution for those looking for customizable contract and workflow management. It provides an intuitive and powerful drag-and-drop interface that allows users to quickly create, manage, and customize contracts and workflows.
It also supports the automation of tasks and the implementation of policies and procedures. It is a great choice for businesses that need to streamline and simplify their contract management and workflow processes.
13. Hireology – Hiring and onboarding platform
Hireology is an excellent hiring and onboarding platform that can help streamline the entire recruitment process. With Hireology, you can create custom job postings, manage candidate applications, and schedule interviews with ease.
Additionally, Hireology’s onboarding feature enables you to quickly and easily onboard new hires, including creating personalized onboarding plans and automating tasks like setting up email accounts and assigning access rights.
I highly recommend giving Hireology a try – it’s an incredibly powerful tool for streamlining your hiring and onboarding processes.
14. Sift Science – Fraud detection and prevention
Sift Science is a powerful fraud detection and prevention tool designed to help businesses identify and prevent fraudulent activity. It uses a combination of machine learning and human expertise to detect and block fraudulent transactions, protecting businesses from costly losses.
By leveraging a wide range of data sources, Sift Science provides an intelligent and comprehensive fraud prevention solution that is tailored to each user’s business. With its easy-to-use dashboard, businesses can quickly and easily set up fraud detection rules and customize settings to their specific needs.
The platform also provides detailed reports and insights, helping businesses stay ahead of emerging threats and maximize their fraud protection.
15. AppDirect – Cloud integration platform
AppDirect is an innovative cloud integration platform that helps businesses quickly and easily connect their platforms, services, and applications to the cloud. With AppDirect, businesses can take advantage of the scalability, agility, and cost savings that come with cloud computing, while still having full control over how their data is used and managed.
AppDirect’s cloud integration platform is secure, reliable, and easy to use, allowing businesses to get up and running quickly and easily. With AppDirect, businesses can easily connect their existing platforms to the cloud, allowing them to scale and grow their business.
AppDirect is the perfect solution for businesses looking to take advantage of the benefits of cloud computing. Thanks for taking the time to learn more about AppDirect!
16. eFront – Investment and portfolio management
eFront is innovative investment and portfolio management software that provides investors and financial institutions with the tools they need to make informed decisions and manage portfolios with confidence.
With eFront, you can access powerful analytics and insights, track performance in real time, and increase visibility and control over your investments. It also offers a comprehensive suite of customization options, so you can tailor the software to meet your needs.
By leveraging eFront, investors can make more informed decisions, maximize returns, and minimize risk.
17. Gainsight – Customer success platform
Gainsight is a customer success platform that helps businesses reduce customer churn and increase customer loyalty. It provides a comprehensive suite of tools that enable businesses to create a personalized customer experience, measure customer success metrics, and track customer health.
Gainsight’s platform also includes features such as automated onboarding, customer journey mapping, predictive analytics, and more. With Gainsight, businesses can better understand their customers and create a more successful customer journey.
18. SignalFx – Cloud monitoring and analytics
SignalFx is a cloud monitoring and analytics platform designed to help you monitor your cloud applications, services, and infrastructure. It provides real-time insights with deep visibility into your cloud operations, allowing you to identify, investigate, and diagnose performance issues in your applications quickly and accurately.
SignalFx’s advanced analytics capabilities allow you to gain insights into your application and infrastructure performance, enabling you to make better decisions and take proactive steps to improve your system performance. With SignalFx, you can be sure that your cloud-based applications, services, and infrastructure are running optimally.
19. Oracle Cloud EPM Planning – Planning, Budgeting, and Forecasting
Oracle Cloud EPM Planning suite of applications provides advanced planning, budgeting, and forecasting capabilities to help you create, analyze, and report on financial plans.
This can help you to drive efficiencies, streamline processes, and improve overall decision-making. With the ability to access data from anywhere, users can easily collaborate and create better plans with real-time insights.
20. Box – File sharing and collaboration
Box is a great file-sharing and collaboration platform, allowing users to easily share documents, folders and images with others while having the peace of mind that all files are securely stored.
With Box, you can easily collaborate with others in real time, while having access to the latest version of any document. It also has powerful search capabilities, allowing you to quickly find the files you need.
With its user-friendly interface, Box makes it easy to securely collaborate with your team, no matter where you are.
21. PagerDuty – IT incident and alert management
PagerDuty is a great tool for IT incident and alert management. It allows you to quickly and easily manage incidents and alerts, without the need for manual intervention.
Its intuitive dashboard allows you to set up automated alerting, receive notifications when an incident occurs, and manage the resolution of incidents quickly and efficiently.
With PagerDuty, you’ll have the tools you need to ensure your IT systems are running smoothly and efficiently.
22. New Relic – Application monitoring and analytics
New Relic is a great application monitoring and analytics platform that can help you gain insights into your application performance and usage.
With New Relic, you can track the performance of your applications in real time and visualize data to uncover hidden trends. You can also gain deeper insights into application performance and usage through custom reports, log analytics and distributed tracing.
New Relic is an invaluable tool for improving the user experience, identifying performance issues, and optimizing applications for maximum efficiency.
23. Elastic – Search and analytics platform
Elastic is a powerful search and analytics platform that helps you easily explore, analyze, and visualize your data. With Elastic, you can quickly search and analyze large datasets, create stunning visualizations, and share insights with your team, customers, and partners.
Elastic makes it easy to get the most out of your data, with powerful tools for data exploration, data mining, and data analysis. Whether you’re a business analyst, a data scientist, or an engineer, Elastic has the tools you need to make the most of your data.
24. 8×8 – Unified communications platform
8×8 is a unified communications platform that provides businesses with a complete suite of communications tools, including voice, video, conferencing, contact centre, and collaboration solutions.
With 8×8, companies can easily connect with customers and colleagues, wherever they are located and however they prefer to communicate. 8×8’s integrated platform allows companies to easily access and manage their communications systems, streamlining the customer experience, and increasing employee productivity.
With 8×8, businesses can stay connected and ensure their customers are getting the best possible experience.
25. Apigee – API management platform
Apigee is an API management platform that helps businesses create, secure, and manage their APIs. It enables businesses to quickly and easily build, deploy, and manage their APIs, while also providing a secure platform for developers to access and use those APIs.
It offers features such as API security, API analytics, API management, API gateway, and API developer portal, which enable businesses to easily create, deploy, and manage their APIs.
Additionally, Apigee provides a wide range of services, such as API monitoring, API performance, API monetization, API testing, and API analytics, to ensure that businesses are able to get the most out of their APIs.
26. Cvent – Event management
Cvent is a great tool for event management. It offers a comprehensive suite of tools to help you plan, manage, and promote your events including registration, email marketing, survey creation, and more.
It’s user-friendly and has plenty of features to help you create successful events. Plus, its customer service team is very helpful and knowledgeable.
27. Greenhouse – Talent acquisition platform
Greenhouse is a talent acquisition platform that provides you with the tools to easily source, track, and hire top talent. Our intuitive platform helps you to find the right candidates quickly, efficiently, and cost-effectively.
We offer a wide range of features to help you streamline your hiring process, including job postings, applicant tracking, offer letters, candidate sourcing, and more. Our team of experienced recruiters and HR professionals are available to provide personalized support and guidance.
Our goal is to make sure that you have the best possible experience in finding and onboarding the right people for your organization.
28. Optimizely – Experiments and A/B testing
Optimizely is a powerful tool for running experiments and A/B tests on your website. It allows you to create different test versions of your pages and track the performance of each variation.
With Optimizely, you can quickly and easily test changes to your site such as headlines, images, and copy to determine which works best for your audience. You can also use it to test different experiences such as user flows and checkout processes.
29. Autopilot – Customer journey software
Autopilot is a powerful tool for creating automated customer journeys that can be personalized for each individual customer. It enables you to create targeted campaigns, track engagement, and measure performance.
It also allows you to integrate with other marketing platforms and services, giving you even more versatility. Autopilot is designed to help you create a seamless customer experience, from initial contact to long-term customer retention.
With its easy-to-use interface and powerful features, Autopilot can help you create a truly effective customer journey.
30. Acquia – Digital experience platform
Acquia provides a complete digital experience platform that enables organizations to create, manage, and optimize digital experiences, from websites to content to commerce, to deliver seamless customer journeys.
With a suite of powerful cloud-based tools, Acquia helps organizations create and deliver content faster, personalize experiences for customers, and collaborate across teams. With Acquia, organizations have the right platform to build better digital experiences that drive better business results.
How Different Types of SaaS Companies?
There are many different types of SaaS companies, each with its own unique offerings and target markets. Here are some of the most common types of SaaS companies:
- Content Management Systems (CMS): These companies provide software that helps businesses manage their content, including blog posts, web pages, and more.
- Customer Relationship Management (CRM): These companies provide software that helps businesses manage their customer relationships, including sales, marketing, and customer service.
- Human Resources (HR): These companies provide software that helps businesses manage their human resources, including employee onboarding, performance tracking, and more.
- Project Management: These companies provide software that helps businesses manage their projects, including task tracking, resource allocation, and more.
There are many different types of SaaS companies, each with its own unique business model. The three most common types of SaaS companies are subscription-based, license-based, and feature-based.
- Subscription – based SaaS companies charge their customers a monthly or annual fee to access their software. This type of pricing model is popular among companies that offer ongoing services, such as cloud storage or website hosting, Adobe Creative Cloud and Microsoft Office 365.
- License – based SaaS companies charge their customers a one-time fee to access their software. This type of pricing model is popular among companies that offer software that is not frequently updated, such as office suites or graphic design tools.
- Feature – based SaaS companies charge their customers based on the features they use. This type of pricing model is popular among companies that offer a suite of tools, such as Salesforce and Google Drive.
- User – based SaaS companies charge their customers based on the number of users who access the software. This type of pricing model is popular among companies that offer collaboration tools, such as Trello and Slack.
- Transaction – based SaaS companies charge their customers based on the number of transactions they make. This type of pricing model is popular among companies that offer e-commerce platforms, such as Shopify and BigCommerce.
Key Points for Choosing Your Preferred SaaS Model
There are many factors to consider when choosing a software as a service (SaaS) model for your business. Here are a few key points to keep in mind:
- What are your business objectives?
- What are your users’ needs?
- What is your budget?
- What is your timeline?
- What are your development resources?
- What are your preferred deployment options?
- What are your security and compliance requirements?
- What are your integration needs?
- What are your scalability requirements?
- What are your support needs?
Each business is unique, so there is no one-size-fits-all answer to this question. However, taking the time to consider all of these factors will help you make an informed decision.
Why the Vertical SaaS Company is Important?
As the world of business moves increasingly online, the importance of a strong digital presence is more important than ever. And for companies that want to reach a wide audience, a vertical saas company is the way to go.
Vertical SaaS companies offer a number of advantages over traditional businesses. They can reach a wider audience with their online presence, and they can scale quickly to meet the needs of their growing customer base. Additionally, vertical SaaS companies are often more agile and adaptable than traditional businesses, which means they can quickly pivot to meet the changing needs of the market.
So if you are looking to reach a wider audience and grow your business, a vertical SaaS company is the way to go.
Vertical SaaS: What Makes Your Business Unique?
When it comes to business, there are a lot of different factors that can make or break a company. But one of the most important things to focus on is what makes your business unique.
For example, if you’re in the software-as-a-service (SaaS) industry, there are a lot of different companies out there vying for attention. So how do you make sure your company stands out from the rest?
One way to do this is to focus on a specific niche or vertical within the SaaS industry. This can be anything from enterprise software to customer relationship management (CRM) software. By specializing in a particular area, you can make your company more attractive to potential customers who are looking for a specific solution.
Another way to make your company unique is to offer a unique product or service.
What is the Benefit of Vertical SaaS?
There are many benefits of using Vertical SaaS, including:
- Improved efficiency and productivity: because Vertical SaaS is designed for a specific industry or market, it is able to address the specific needs of that industry or market. This leads to improved efficiency and productivity for businesses that use Vertical SaaS.
- Reduced costs: Vertical SaaS is often more affordable than generic SaaS solutions since it is designed for a specific industry or market.
- Improved customer satisfaction: Vertical SaaS solutions are designed to meet the specific needs of each vertical industry. The dedicated SaaS model can be automated easily, and users can enjoy fast implementation, security, and seamless collaboration with other verticals.
What are the Challenges of Vertical SaaS?
There are many challenges associated with launching and growing a successful vertical SaaS company.
- One of the biggest challenges is finding the right market niche.
- Another big challenge is developing the right product for your target market.
- Additionally, growing a vertical SaaS company requires a lot of hard work and dedication.
- Lastly, it can be difficult to scale a vertical SaaS company due to the need to customize the product for each customer.
Final Thought on Top 30 Vertical SaaS Companies
The top 30 vertical SaaS companies in 2023 are expected to make more money than any other type of company. This is due to the growing demand for vertical software and the trend of businesses moving towards specialized software. While the top companies are expected to make a lot of money, there are also many opportunities for new and innovative vertical SaaS companies to make a profit. If you are thinking about starting a vertical SaaS company.
It is exciting to see so many vertical SaaS companies on the rise. These companies are changing the way we do business and they are making a lot of money. I can not wait to see what they do next. Comment below if you are excited about vertical SaaS companies too!
In conclusion, the top 30 vertical SaaS companies in 2023 are expected to make more money than any other type of company. This is due to the growing demand for vertical SaaS products and the decrease in competition. If you are thinking about investing in a vertical SaaS company, now is the time to do it.
Frequently Asked Questions on Top 30 Vertical SaaS Companies
What is micro SaaS vs vertical SaaS?
Micro SaaS is a type of software-as-a-service (SaaS) offering that provides a very limited or specialized set of services to a specific group of customers, such as a single industry.
Vertical SaaS is a type of software-as-a-service (SaaS) offering that is tailored to a specific vertical market or industry, such as healthcare or financial services. The services offered by vertical SaaS are typically more comprehensive and tailored to the needs of that particular industry.
What is B2B vertical SaaS?
B2B vertical SaaS (Software as a Service) is a type of cloud-based software that is specifically tailored to the needs of a particular industry. It is designed to provide businesses in that industry with the tools needed to help them run their operations more efficiently.
What are examples of vertical market software?
Examples of B2B vertical SaaS include software for managing inventory, customer relationship management, eCommerce, accounting and finance, project management, and more.
The benefits of B2B vertical SaaS include a lower cost of ownership, faster time to market, scalability, and better customer experience.
What is vertical and horizontal in the software industry?
In the software industry, vertical refers to a type of software that is tailored towards a specific industry or task, while horizontal software is more general-purpose and can be applied across multiple industries.
For example, a vertical software solution might be a customer relationship management system tailored to the needs of a particular company, while a horizontal software solution could be an accounting software package that many different industries could use.
Who were the first SaaS companies?
While the term “SaaS” is relatively new, the concept of software as a service has been around for quite some time. In fact, the first SaaS companies date back to the early days of the internet.
One of the earliest SaaS companies was WebEx, which was founded in 1996. WebEx offered web-based conferencing and collaboration services and was one of the first companies to provide a software service over the internet.
Other early SaaS companies include Salesforce (1999), NetSuite (1998), and Concur (1993). These companies disrupted the traditional software market by offering their services online and paved the way for the modern SaaS industry.
The SaaS model has since become the standard for enterprise software, and today there are thousands of SaaS companies of all sizes operating in a wide range of industries.